Sugar Capital

vcUSApre-seed seed

Sugar Capital is a seed-stage venture capital firm based in the USA that invests at the intersection of technology and commerce. The firm backs early-stage companies across the commerce ecosystem, including software and consumer brands. Notable portfolio companies include AirRobe, Archive, Bounty Builder, Disco, EcoCart, and others. In 2023, founders Brian and Lisa Sugar raised a $33 million fund for the firm.

Ecommerce CPG / D2C Consumer Retail Tech SaaS

Website

Partners

• Brian Sugar Managing Partner
• Lisa Sugar Managing Partner