Ayenda

ColombiaTraveltech

Ayenda is a low-cost hotel chain that aggregates and standardizes small, independent hotels, solving the problem of inconsistent quality and limited options for budget-conscious business travelers in Latin America. The company partners with small hotel owners to provide a consistent brand, operational support, and technology, enabling them to compete with larger chains. Ayenda primarily serves business travelers and operates across Colombia and other Latin American countries. It has reached a milestone of 500 hotels in the region and raised $10 million in a Series B round, bringing total investment to $20 million, led by 500 Global, Dalus Capital, and BID Lab.

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