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Empretienda

UruguayE-commerceFounded 2012

Empretienda is an e-commerce platform that lets entrepreneurs create online stores without needing advanced technical skills. It offers a subscription-based store builder with no sales commission, plus payment and shipping integrations, templates, wholesale selling, discounts, promotions, and social media connections. Its customers are entrepreneurs and small businesses, and the company operates in Latin America with a focus on Spanish-speaking markets; the evidence cites more than 390,000 entrepreneurs using the platform. It was founded in 2020 by Ariana Onega and Luciano Ghione and was acquired by Ualá in 2022.

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