Guide Investimentos
BrazilFintechFounded 2017
Guide Investimentos is a Brazilian fintech platform specializing in investment advisory services, operating as a hub for investment advisory offices. The company manages significant assets under custody, having reached R$ 20 billion in custodial assets prior to its acquisition. It was acquired by Banco Safra to strengthen the bank's presence in the investment advisory segment, leveraging Guide's expertise to support financial advisors. The company has been controlled by the Chinese group Fosun International, which has recently moved to reduce its stake in the firm.