SaaS

ColombiaSaaSFounded 2018

The evidence does not describe a startup named 'SaaS' but instead discusses Asaas, a Brazilian fintech, acquiring a CRM called HelenaCRM. Asaas provides a financial and operational platform for businesses, integrating payment processing, lead generation, and customer relationship management with AI-native features. Its customers are businesses in Brazil, and the acquisition of HelenaCRM for R$ 150 million indicates significant traction and investment in AI-driven sales tools. No information is provided about a Colombian startup named 'SaaS'.